Social Media Campaigns

Overview

These projects span campaigns, brand, and product promotion, showing how design carries a message across sequential, platform-specific formats.

Iceland & the Galápagos

Two concurrent education abroad programs generating daily content that needed to feel cohesive, academically grounded, and engaging. I managed and executed the campaign in its entirety. The campaign reached 106,128 impressions and 3,067 engagements across FB, IG, and X, with carousels consistently driving the strongest engagement.


Grammys Watch Party

Instagram contest to predict the most Grammy winners through an interactive story series, leading up to an in-person watch party.

grammy promo phone mockup.webp
grammys game over mockup.webp

Small Business Promotion

Holiday promotions for Only Steph Creations, announcing the deadlines to order sweatshirts and mugs in time for Christmas.

sweatshirt ad phone mockup

Virtual Graduation Celebration

Kent State’s College of Arts & Sciences: All-day series of 103 Instagram stories creating an engaging, celebratory experience for graduates and their families when in-person events were limited due to COVID-19. Interactive elements were integrated with content submitted by students, faculty and parents, bringing the campus community together. I produced the campaign in its entirety from concept to execution.


Voodoo Ranger HAlloween Campaign

Commissioned to create an illustration of the VooDoo Ranger character for New Belgium’s “Render Me This” Halloween campaign and document the process through feed posts, stories, a live drawing session, and a channel takeover. Illustration concept: Inviting VooDoo to my annual Halloween party. Takeover concept: “Monster Jamz” music and trivia featuring Only Steph Creations with a Halloween twist.

voodoo texting.webp
monster jamz intro graphic mockup.webp
stevie mockup.webp